Bluesky Soars Amid Social Media Shifts

Bluesky, a social media platform, experienced a significant surge in users following the US election, gaining 1 million new members. Once invitation-only, Bluesky now boasts 15 million users. It serves as an alternative to X, attracting users interested in ad-free, hate-free online spaces.

Amidst a shifting social media landscape, the platform Bluesky has seen a substantial increase in users following the US election. Gaining one million new members in just a week, Bluesky positions itself as a viable alternative for those dissatisfied with the current social media offerings of platforms like X.

With its user base now totaling 15 million, Bluesky's growth trajectory is noteworthy. The platform, once an invitation-only space, has opened its doors to the wider public as of February, following a period focused on enhancing moderation tools and feature development.

The recent influx of users highlights a trend of consumers seeking online environments that prioritize freedom from advertisements and hate speech. Bluesky's rise aligns with discontent on X, incited by recent corporate decisions and controversial policy changes, as more public figures and organizations, such as The Guardian and Don Lemon, choose to depart from X.

(With inputs from agencies.)