Amul Crowned World's Strongest Food Brand by Brand Finance

Amul has been recognized as the world's strongest food brand by Brand Finance, UK. It retains the title of the strongest dairy brand for the fourth consecutive year. With a BSI score of 91.0 and an AAA+ rating, Amul is the only Indian brand in the top 50 global rankings.

Amul has achieved a prestigious milestone, being ranked as the world's strongest food brand by UK-based consultancy firm Brand Finance.

In addition to this recognition, it has also retained its title as the strongest dairy brand for the fourth consecutive year, showcasing a remarkable Brand Strength Index (BSI) score of 91.0 out of 100 and earning an AAA+ rating.

This accolade highlights Amul's exceptional performance in familiarity, consideration, and recommendation metrics, underscoring the trust it has built over 78 years. Marketed by the Gujarat Cooperative Milk Marketing Federation, Amul's inclusion as the only Indian brand in the top 50 global brands is a significant achievement for the cooperative and its 36 lakh farmers.

(With inputs from agencies.)