Empowering India: Pharmed Launches Major Bone Health Initiative

Pharmed Limited launches the India Bone Health Initiative on World Osteoporosis Day, addressing rising osteoporosis concerns in India. By combining awareness, education, and accessible diagnostics, this initiative aims to improve bone health across various life stages, fostering a preventive care culture and empowering Indians to lead healthier lives.

Bangalore, India: Pharmed Limited has unveiled the India Bone Health Initiative (IBHI) on World Osteoporosis Day, a step poised to transform public health dialogue on bone health across India. With osteoporosis becoming a growing concern, the effort strategically aims to enhance awareness and preventive care.

The IBHI program focuses on raising osteoporosis awareness, offering patient education on bone health, implementing accessible Bone Mineral Density testing at annual camps, and fostering early detection strategies. By collaborating with healthcare experts, the initiative aims to strengthen knowledge and treatment capabilities in the country.

Spearheading the initiative, Suneet Aurora, Chairman & Managing Director, confirmed Pharmed's vision to foster a comprehensive ecosystem for bone health, blending awareness, education, and diagnostic services to empower citizens. Such interventions are essential in tackling osteoporosis rates, particularly with today's sedentary, unhealthy lifestyles.

(With inputs from agencies.)