NHS & Asda Team Up to Boost Mouth Cancer Awareness with New Packaging

Britain's NHS has partnered with supermarket chain Asda to include health warnings about mouth cancer symptoms on toothpaste and mouthwash bottles, aiming for early detection. Starting July, Asda products will feature advice to increase awareness. This initiative targets over 500 stores across the UK, aligning with World Head and Neck Cancer Day.


Devdiscourse News Desk | London | Updated: 27-07-2024 18:05 IST | Created: 27-07-2024 18:05 IST
NHS & Asda Team Up to Boost Mouth Cancer Awareness with New Packaging
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Britain's National Health Service (NHS) announced a collaboration with supermarket Asda to promote early detection of mouth cancer through warnings on oral hygiene products. This initiative will see toothpaste and mouthwash bottles in over 500 stores cautioning users about mouth cancer symptoms starting in July.

Millions of these products will carry NHS advice to encourage people to see their GP or dentist if they observe any worrying symptoms. The campaign emphasizes that early detection leads to less invasive treatments, as stressed by Mahesh Kumar, president of the Mouth Cancer Foundation.

The partnership aims to educate the public on signs like persistent ulcers and unusual swelling, highlighting the importance of watching for these indicators. The initiative, tied to World Head and Neck Cancer Day, also promotes the HPV vaccine to reduce related cancer risks.

(With inputs from agencies.)

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