Cellecor Gadgets Taps Kareena Kapoor Khan to Shine In India's Smart TV Revolution
Cellecor Gadgets Limited announces Bollywood superstar Kareena Kapoor Khan as its Smart TV brand ambassador. This strategic move aims to enhance Cellecor's market presence using Kareena’s star power to connect with Indian consumers. The collaboration includes a major marketing campaign showcasing Cellecor’s cutting-edge Smart TV technologies.
- Country:
- India
In a significant move to boost its footprint in India's rapidly growing Smart TV market, Cellecor Gadgets Limited has appointed Bollywood icon Kareena Kapoor Khan as its brand ambassador. This partnership aligns with Cellecor's strategy to leverage Kareena's widespread appeal and stylish persona to enhance its brand presence.
Known for her elegance and modern sensibility, Kareena Kapoor Khan is an ideal fit for Cellecor's vision of being synonymous with quality and innovation in electronics across India. She will play a pivotal role in marketing Cellecor's Smart TV lineup, reinforcing the brand's promise of advanced entertainment solutions suited to contemporary households.
The collaboration will see Kareena front a sweeping marketing campaign, encompassing TV commercials, social media, and in-store branding, to spotlight features like ultra-high-definition displays and smart connectivity. MD and Founder, Ravi Agarwal, sees this as a strategic step in making Cellecor Smart TVs a preferred choice for Indian homes.
(With inputs from agencies.)
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