Delhi Metro's Mental Health Awareness Campaign Aims to Save Lives
The Delhi Metro Rail Corporation (DMRC) has launched a campaign to raise awareness about mental well-being and prevent suicides within the metro premises. The initiative includes banners, digital displays, and social media outreach. The campaign promotes messages of hope, courage, and resilience at prominent metro stations across Delhi.
- Country:
- India
In response to incidents of suicide within Delhi Metro premises, the Delhi Metro Rail Corporation (DMRC) has initiated a campaign to promote mental well-being. Banners and digital displays with uplifting messages have been strategically placed at key stations such as Rajiv Chowk, Janakpuri West, and Central Secretariat.
The campaign, unveiled on World Suicide Prevention Day, features messages of hope, courage, and success, such as 'Agla station khushi ka hai, darwaje aapki side khulengey' (The next station is of happiness, the doors will open on your side). To further the reach, DMRC is also engaging the public through social media platforms.
DMRC has a history of supporting initiatives that foster a positive outlook on life, including previous campaigns like #Nevergiveup and #Choosetolive. These efforts have been instrumental in reaching millions of commuters, encouraging them to seek help and support in times of mental distress.
(With inputs from agencies.)
ALSO READ
Starlink Defies Brazil Court Order Amid Social Media Dispute
Brazil and Musk: A Clash Over Social Media and Business Sanctions
Brazil's Supreme Court Upholds Decision to Ban Social Media Platform X
Brazilian Supreme Court Upholds Nationwide Block of Musk's Social Media Platform X
Brazilian Supreme Court Upholds Block on Elon Musk's Social Media Platform