inDrive Partners with CRY India for 'Ride to Donate' Campaign
InDrive has teamed up with CRY India to launch the 'Ride to Donate' campaign, where 10% fare of every fourth ride will be donated to support underprivileged children's education and development. The initiative has already raised Rs 34 lakh, aiding over 500 children, thanks to active user participation.
- Country:
- India
In a significant move to support underprivileged communities, inDrive has partnered with CRY India to launch the 'Ride to Donate' campaign. The initiative allows users to contribute 10% of the fare from every fourth ride to CRY India, supporting education and development programs for underprivileged children.
At a recent event in Delhi, inDrive donated Rs 34 lakh to CRY India through their brand ambassador, Vikrant Massey, which will benefit over 500 children. 'Through the Ride to Donate campaign, we aim to challenge injustice and support the right to education,' said Avik Karmakar, Senior Marketing Manager for inDrive in South Asia.
Vikrant Massey applauded the campaign, highlighting inDrive's dedication to social justice. 'By mobilizing our community, we can create positive change,' added Pratip Mazumder, inDrive's Country Manager for India. Trina Chakrabarti, Regional Director for CRY (East), expressed optimism about the partnership's potential to address social challenges through collective efforts and technology.
(With inputs from agencies.)
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