27 March 2025

Fighting Misinformation with Memory-Based Booster Shots

This video explores a groundbreaking study on combating misinformation using psychological interventions. Researchers from Oxford, Cambridge, Bristol, and Google Jigsaw found that memory-based booster shots—such as follow-up messages and reminders—help individuals retain misinformation resistance over time. Unlike fear-based warnings, these boosters strengthen long-term awareness. The findings highlight the importance of scalable, memory-focused strategies to enhance digital literacy and misinformation resilience in the modern age.

 

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