LVMH Inks a Decade-Long Sponsorship with Formula 1

LVMH has secured a 10-year sponsorship deal with Formula 1, covering its brands Louis Vuitton, Moet Hennessy, and TAG Heuer. The collaboration will commence in 2025, marking a significant promotion strategy for the luxury giant.

French luxury giant LVMH has secured a landmark 10-year sponsorship agreement with Formula 1, the company announced on Wednesday.

This expansive deal will feature prominent brands under LVMH's umbrella, including Louis Vuitton, Moet Hennessy, and TAG Heuer.

The collaboration is set to begin in 2025, highlighting a strategic promotional alliance between high-end luxury and high-speed motorsport.

(With inputs from agencies.)