Emami's Strategic Push for Double-Digit Growth and New Market Ventures

Emami, a major FMCG player, aims for double-digit growth this fiscal year, with a focus on inorganic and strategic opportunities. The company remains optimistic due to favorable economic conditions and government initiatives. Recent acquisitions have helped Emami enter new product categories, contributing significantly to its revenues.


Devdiscourse News Desk | New Delhi | Updated: 28-08-2024 12:33 IST | Created: 28-08-2024 12:33 IST
Emami's Strategic Push for Double-Digit Growth and New Market Ventures
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Home-grown FMCG major Emami is targeting double-digit growth in the current fiscal year and plans to explore inorganic and strategic opportunities to expand into new product categories, Chairman R S Goenka said.

Addressing the company's AGM, Goenka emphasized the focus on growing revenues with robust margins, generating adequate cash flows for reinvestment, and strengthening sustainability. Emami is optimistic about future growth, supported by a favorable economic landscape, a normal monsoon forecast, rural market recovery, government initiatives, and promising macroeconomic factors, he added.

In FY24, Emami acquired a 26% stake in Axiom Ayurveda, entering the juice category through its brand AloFrut. The company is now present in five new-age categories: premium male grooming, premium and natural salon products, ayurvedic pet care, nutrition, and fruit juices. Two of these D2C acquisitions have already become subsidiaries contributing more than 5% to FY2023-24 revenues. Emami has launched over 35 new products and variants in FY24, primarily as digital-first launches on its D2C portal, Zanducare.

(With inputs from agencies.)

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