Taking Retail to New Heights: First Aeroplane Unboxing by Top-10 Retails and Oppo Mumbai

Top-10 Retails Pvt. Ltd., a Mumbai-based retail chain, and Oppo Mumbai organized the first-ever aeroplane unboxing event on July 17, 2024. During a one-hour flight, 108 customers unboxed their new Oppo Reno 12 Pro Mobile phones mid-air, creating an unforgettable experience and setting a new industry benchmark.

Mumbai, Maharashtra – Top-10 Retails Pvt. Ltd., in collaboration with Oppo Mumbai, has etched its name in the history books by orchestrating the world's first aeroplane unboxing event. Held on July 17, 2024, at 10:00 PM, the event featured 108 fortunate customers from Top-10 Retails unboxing their brand-new phones while airborne.

A chartered 180-seater aircraft took off from Chhatrapati Shivaji Maharaj International Airport (CSIA) - Terminal 1, adhering to guidelines set by the Airport Authority. The flight, lasting approximately one hour, returned to CSIA, offering passengers an exhilarating and memorable experience.

During the flight, at a precise countdown initiated by the cabin crew, the attendees unveiled their Oppo Reno 12 Pro Mobile phones. This ground-breaking event aimed to encapsulate the joy and excitement of the customers as they unboxed their new devices mid-air. Participants also documented these unique moments using their new Oppo Reno12 Pro 5G phones.

The event, organized by Top-10 Retails Pvt. Ltd. and Oppo Mumbai, aimed to create an indelible memory for loyal customers and strengthen the bond between the brand and its followers. This innovative strategy sets a new standard in the mobile phone industry, blending technology with experiential retail.

Top-10 Retails Pvt. Ltd., known for its wide-ranging offerings of mobile phones, accessories, laptops, and Smart TVs, is dedicated to providing exceptional customer experiences. Oppo, a globally acclaimed technology brand, continues to innovate in the smartphone sector, enhancing user experiences worldwide.

(With inputs from agencies.)