John Slusher Takes Helm as CEO of USOPP for LA28
John Slusher, a former Nike executive, has been appointed CEO of the U.S. Olympic and Paralympic Properties. He will manage revenue for the 2028 Los Angeles Games, including sponsorship and ticket sales. Slusher's extensive experience in sports marketing is expected to drive the success of LA28.
John Slusher, a seasoned executive with a 26-year tenure at Nike, has been named CEO of the U.S. Olympic and Paralympic Properties (USOPP). In his new role, Slusher will spearhead marketing and commercial asset sales for the 2028 Olympic and Paralympic Games in Los Angeles.
His responsibilities encompass overseeing domestic sponsorships, consumer products, and ticket sales as the Games, which aim to keep costs down by utilizing existing venues, approach.
Slusher's appointment fills a vacancy left by former CEO Kathy Carter. The LA28 Games, leveraging a budget of $6.9 billion and contributions from international and corporate partners, are poised to be innovative and cost-effective.
(With inputs from agencies.)