Women's Super League Secures Historic £30M Sponsorship with Barclays

The Women's Super League and Women's Championship have secured a record-breaking sponsorship deal with Barclays worth over 30 million pounds. The partnership marks their most lucrative commercial agreement to date, with Barclays doubling their investment and extending their partnership with the Football Association until 2028.

The Women's Super League and Women's Championship have signed a multi-year title sponsorship deal with Barclays, worth more than 30 million pounds ($40.05 million), British media reports said. This agreement marks their most lucrative commercial deal to date.

The landmark renewal is the biggest deal in women's soccer in Britain, according to the Football Association. Barclays has doubled its investment to bolster support for the women's game. The British bank also extended its partnership with the FA for an additional three years, lasting until 2028, and renewed its men's Premier League sponsorship for another four years, maintaining its role as the official banking partner until 2029.

In related league news, Chelsea won their seventh WSL title last season under former coach Emma Hayes. They are now coached by Sonia Bompastor. Manchester City, last season's runners-up, drew with Arsenal in their league opener, while Chelsea, Brighton & Hove Albion, Tottenham Hotspur, and Manchester United all secured victories in their first game of the season. ($1 = 0.7491 pounds)

(With inputs from agencies.)