Tata Communications Partners with World Athletics for Global Broadcasting

World Athletics announced a five-year global broadcasting deal with Tata Communications. The Indian telecom giant will be a strategic partner in covering events, including the Tokyo World Championships. The partnership aims to innovate and expand audience engagement while focusing on sustainability and the growth of athletics in India.

World Athletics on Wednesday unveiled a transformative five-year global broadcasting services agreement with Tata Communications.

The collaboration positions the Indian telecom behemoth as a key partner in delivering comprehensive live coverage of premier events, starting with the Tokyo World Championships.

Event highlights for 2025 include the World Athletics Indoor Championships in Nanjing, the World Athletics Relays in Guangzhou, and the World Athletics Road Running Championships in San Diego.

As the host broadcaster, Tata Communications is set to create immersive experiences and distribute world-class live content globally. The initiative aims to amplify the sport's reach, particularly in India, and to leverage technology for sustainability in athletics.

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