AI Avatars Fuel China-Russia Propaganda on Global Platforms

AI-generated personas are promoting pro-China-Russia narratives on social media while marketing products, primarily targeting overseas Chinese communities. A joint investigation reveals the trend's shift from domestic Chinese platforms to global outlets like TikTok, raising concerns over political motives and commercial exploitation.


Devdiscourse News Desk | Updated: 10-10-2024 16:21 IST | Created: 10-10-2024 16:21 IST
AI Avatars Fuel China-Russia Propaganda on Global Platforms
Representative Image. Image Credit: ANI
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Artificial Intelligence-created social media accounts are increasingly being used to support pro-China and Russia content, along with marketing various products. The discovery of these AI-driven accounts, particularly on platforms like TikTok, highlights a calculated effort to extend influence beyond China's borders.

These AI personas, such as a Russian-presenting figure named Alina, reportedly based in Singapore, have been spotted on Chinese social media promoting both ideological content and consumer goods. Alina's social media presence showcases propaganda mixed with sales pitches, attempting to engage audiences across different platforms using diverse narratives.

A collaborative investigation by VOA and Doublethink Lab unearthed a network of AI entities using patriotic themes to enhance China-Russia relations. Despite TikTok's inaccessibility in China, its sibling app Douyin facilitates similar activities. The revelations reveal the blurred line between ideological motives and commercial strategies aimed at exploiting patriotism for profit.

(With inputs from agencies.)

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