Empowering Rural India: Piramal Finance and ICICI Bank Join Forces for Enhanced Credit Access
Piramal Finance Limited's strategic partnership with ICICI Bank is set to enhance credit accessibility for middle and low-income borrowers, focusing on home loans and loans against property, especially in India's semi-urban and rural regions. This collaboration aims to bolster India's credit ecosystem and empower borrowers, fostering economic growth.
- Country:
- India
Piramal Finance Limited has partnered with ICICI Bank to enhance credit access for middle and low-income borrowers in India's rural and semi-urban areas. The focus is on home loans and loans against property, offering competitive rates and tailored solutions.
This collaboration leverages Piramal Finance's 'High Tech + High Touch' approach with ICICI Bank's financial expertise, aiming to strengthen Piramal's position in semi-urban regions and support the broader credit ecosystem.
With a strong branch network and a presence in 26 states, this partnership is poised to contribute to economic growth by offering affordable credit solutions to borrowers, particularly in Tier 2 and Tier 3 cities.
(With inputs from agencies.)
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