Bajaj Seva Kendra: Empowering Pilgrims at Maha Kumbh Mela 2025

Bajaj has launched a 24x7 Seva Kendra at the Maha Kumbh Mela 2025 to support pilgrims. It offers free hot water bags powered by Bajaj Pentacle Digi Water Heaters, helping over 100,000 devotees endure the challenging conditions. This initiative showcases Bajaj's commitment to customer-centric solutions.

Bajaj, a leading name in consumer appliances in India, has initiated a novel 24x7 Seva Kendra at the Maha Kumbh Mela 2025, aiming to support the millions attending this significant spiritual event. The kendra offers free hot water bags, powered by Bajaj Pentacle Digi Water Heaters, to aid pilgrims enduring harsh winter conditions and the thronging crowds.

Launched on Mauni Amavasya on January 29, 2025, the Seva Kendra was managed by dedicated sevaks around the clock to meet the needs of weary devotees. This service has already catered to over 100,000 pilgrims, underscoring Bajaj's commitment to being a reliable partner in all journeys.

Vishal Chadha and Devika Sachdev of Bajaj Electricals emphasize the brand's extended promise beyond products, highlighting their role in ensuring continued comfort and confidence for pilgrims. This initiative reflects Bajaj's innovative and consumer-focused approach, delivering exceptional support throughout the Maha Kumbh Mela.

(With inputs from agencies.)