Kalimark's Bold Expansion: Frutang Juices and Premium Dal

Kalimark, known for its Bovonto drink, is expanding with Frutang fruit juices and premium-grade dal. New offerings include mango, apple, and chili-guava juices, plus urad and toor dal. Led by fourth-generation entrepreneurs, Kalimark continues its legacy of innovation in the South Indian beverage and food industry.

Kalimark, the iconic South Indian brand famed for Bovonto, has announced its expansion into the non-carbonated beverage and food sectors with the launch of Frutang juices and premium-grade dal. Mango and apple juices, alongside a unique chili-guava blend, enhance its beverage portfolio.

The company, longstanding in the market since 1916, now under fourth-generation leadership, is also introducing urad and toor dal. This move aligns with Kalimark's strategic vision to bolster its presence and diversify its offerings in the food products sector.

A bronze statue of the founder, Shri. P.V.S.K. Palaniappa Nadar, was unveiled at their new Sri City manufacturing facility, marking a historic moment. Kalimark's products, known for their quality and innovation, continue to cater to evolving consumer demands across South India.

(With inputs from agencies.)