US Polo Assn Partners with Zepto to Expand Premium Fashion Offerings; Garnier Enters India's Suncare Market
US Polo Assn has partnered with Zepto to sell premium apparel on its quick commerce platform. This partnership marks a major shift in e-commerce as Zepto expands from essentials to premium fashion. Meanwhile, Garnier has introduced Super UV sunscreens in India to educate consumers about daily sun protection.
- Country:
- India
US Polo Assn, the official brand of the United States Polo Association, announced on Tuesday its partnership with the quick commerce platform Zepto. This collaboration marks a significant leap in quick-commerce, allowing Zepto sellers to expand their offerings from essentials to premium fashion apparel.
Starting now, Zepto users can access a curated selection of US Polo Assn's apparel, ranging from classic polo shirts to casual wear, all with the promise of quick delivery.
In a separate announcement, Garnier, a mass-market cosmetics brand owned by French company L'Oréal, has ventured into the suncare category in the Indian market. With the introduction of Super UV sunscreens, Garnier aims to raise awareness about the importance of daily sun protection, addressing the high UV index across India.
(With inputs from agencies.)
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