You Go Girl: Campus Activewear’s Empowering Campaign Featuring Sonam Bajwa

Campus Activewear launches its 'You Go Girl' campaign, featuring Sonam Bajwa, to empower women to embrace their personal style and take charge of their fashion journey. The new sneaker collection blends comfort and functionality, supporting women to create their own fashion statements in various settings and occasions.

Campus Activewear has unveiled its new brand campaign 'You Go Girl,' featuring Sonam Bajwa, aiming to empower women to embrace their personal style and confidently navigate their fashion journeys. The campaign encourages women to break away from traditional stereotypes and boldly express their individuality.

According to Prerna Aggarwal, CMO of Campus Activewear Ltd, the mission is to revolutionize women's perception of footwear in India by aligning Sonam Bajwa's vibrant personality with their latest women's sneaker collection. The initiative underscores the importance of combining style with comfort, making fashion accessible and enjoyable for women nationwide.

The women's sneaker collection, offering versatile designs suitable for various occasions, aims to redefine fashion narratives. With the women's footwear segment in India poised to grow rapidly, Campus Activewear is set to make a significant impact. The new collection is available at multiple retail platforms, including Myntra, at prices starting from INR 799.

(With inputs from agencies.)