India: A Rising Force in Global Markets with Untapped Potential

A report by ICICI Mutual Fund highlights India's untapped market potential, driven by low product penetration and rising demand for premium products. The younger demographic, rising incomes, and robust economic fundamentals position India as a key player in the global economy, attracting investment and innovation.


Devdiscourse News Desk | Updated: 15-01-2025 10:50 IST | Created: 15-01-2025 10:50 IST
India: A Rising Force in Global Markets with Untapped Potential
Reprensentative Image . Image Credit: ANI
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India emerges as a promising market with vast untapped potential, as highlighted by a report from ICICI Mutual Fund. With product penetration in key sectors below the global average, the report underscores the growing domestic demand powered by an increasing appetite for premium products.

The report notes that India's younger demographic, rising income levels, and shifting consumption patterns are expected to maintain this demand momentum. Comparing data shows significant growth opportunities, such as car ownership in India at just 4% versus 15% in China and 81% in the US.

Moreover, only 6% of Indians have traveled abroad compared to 9% of Chinese and 42% of Americans. In household appliance ownership, India lags with air conditioners at 8% compared to China's 60% and the US's 90%. Internet penetration in India is at 58%, trailing behind China's 60% and the US's 95%.

India's unique demographic advantage—with more than 50% of its population of working age—supports a stable growth trajectory expected to last until 2047. This stability contrasts with global trends that have seen a decline in the working-age population since its peak in 2010.

As income levels rise and hiring trends increase, India's robust economic fundamentals help maintain clean balance sheets across sectors, with strong fiscal discipline and rising capital expenditure. This structural stability and domestic demand position India as a significant player in the global economy.

With expanding market potential, India is set to attract significant investment and spur innovation, ensuring sustained development in the coming years. (ANI)

(With inputs from agencies.)

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