Canton Fair: Bridging Global Markets through Innovation

The 136th Canton Fair conducted promotional events across Europe and the Asia-Pacific to strengthen Sino-foreign trade ties. Events highlighted improvements in exhibitor quality and product diversity. Key partnerships and agreements were formed, setting the stage for the fair to enhance global market linkage.


Devdiscourse News Desk | Guangzhou | Updated: 14-10-2024 17:23 IST | Created: 14-10-2024 17:23 IST
Canton Fair: Bridging Global Markets through Innovation
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  • China

The 136th Canton Fair has orchestrated a series of extensive promotional events across Europe and the Asia-Pacific region, aiming to fortify Sino-foreign trade relations. These initiatives have not only enhanced the participant experience but also paved the way for the upcoming fair, inviting global enterprises to stay abreast of latest developments.

Spanning from August 26 to September 12, the promotional tour covered Germany, Serbia, and Poland, among others, drawing 50 to 100 representatives from local business chambers, enterprises, and media. The events underscored advancements in exhibition themes, exhibitor quality, and the diversity of products slated for the 136th Canton Fair.

Highlighting economic cooperation prospects, key figures like Zhang Sihong in Berlin and Su Bin in Rome emphasized year-round engagement and market leadership. Strategic partnerships were forged, including agreements with the German-Asian Business Circle and the Italy-China Chamber of Commerce, enhancing the fair's global impact.

(With inputs from agencies.)

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