Brandman Retail Ltd Secures Distribution Deal with Swiss Sportswear Giant On

Brandman Retail Ltd (BMR) has forged a distribution agreement with Swiss sportswear company On, known for innovative running shoes and apparel. BMR will distribute selective products from On's previous collections, enhancing accessibility for Indian consumers through established retail and e-commerce channels, bolstered by a commitment to sustainability.

New Delhi - Brandman Retail Ltd (BMR), a major distributor of sports and lifestyle products in India, has announced a significant distribution agreement with On, the Swiss brand renowned for its cutting-edge running shoes and apparel.

Effective immediately, BMR will offer a unique collection of exclusive products from On's prior collections, featuring limited editions and special releases. This move ensures that customers gain exceptional value while supporting sustainable retail practices. The agreement aims to expand the reach of On's products to Indian consumers via BMR's established retail and e-commerce networks.

Arun Malhotra, Managing Director of Brandman Retail, expressed his excitement about the partnership. He said, "We are thrilled to partner with On, a name synonymous with innovation and performance in sportswear. This collaboration aligns with our mission to provide premium, cutting-edge products to our customers. We are confident that On's products will resonate well with Indian consumers and athletes who prioritize quality and innovation."

Brandman Retail will manage the distribution of these On products through a mix of retail and e-commerce platforms, ensuring Indian consumers have access to these distinctive offerings.

(With inputs from agencies.)