Jim Sarbh Stars in Harfun's Futuristic 'Pants That Time Travelled' Campaign

Harfun has launched its innovative 2035 Workday Pants with actor Jim Sarbh featuring in the 'Pants That Time Travelled' campaign. These pants boast advanced features such as wrinkle resistance and breathable fabric. The campaign aims to redefine workwear comfort and appeal to modern professionals.

Harfun, a pioneer in WorkWear 2.0, has recruited actor Jim Sarbh for their 'Pants That Time Travelled' campaign, highlighting the launch of their groundbreaking 2035 Workday Pants. Described as India's first-ever work trousers 'from the future,' these pants promise unprecedented comfort and functionality.

In the campaign video, Jim Sarbh is seen in a typical office setting but with unmatched ease, thanks to the 2035 Workday Pants. He elaborates on their cutting-edge features including 20-hour wrinkle resistance, warp-knit construction, self-stretch, ultralight and breathable fabric, and a structured back yoke for enhanced support and durability. These features aim to revolutionize the workwear experience.

Saurabh Agrawal, Co-founder and CEO of Harfun, expressed that the campaign encapsulates a futuristic vision, requiring a personality that embodies such forward-thinking. Palak Narang, Sr. Brand Manager, chose Jim Sarbh for his passion and versatility, aligning perfectly with the campaign's ethos. 'It feels as though a match made in... Harfun,' she remarked.

(With inputs from agencies.)