MINISO Shines at Retail Asia Awards 2024

MINISO has won two prestigious Store Design of the Year (Small) awards at the Retail Asia Awards 2024 for its stores in China and Indonesia. This recognition highlights MINISO's innovative retail strategies, showcasing its commitment to creating extraordinary shopping experiences through unique and thematic store designs.

MINISO, the globally acclaimed lifestyle brand, has been honored with two prestigious awards at the Retail Asia Awards 2024. The accolades—Store Design of the Year (Small) for both China and Indonesia—underline the brand's continuous excellence in the retail sector.

Celebrated for its creativity and customer-centric approach, MINISO's Shanghai flagship store captivates shoppers with its enchanting Lots-o'-Huggin' Bear universe. Spanning 1,000 square meters, the store offers over 3,000 trendy lifestyle items, interactive displays, and thematic zones, creating an unparalleled shopping experience.

Similarly, the MINISO Indonesia flagship store, adorned in pastel pink and filled with beloved Sanrio IPs, has become a paradise for fans of popular characters like Hello Kitty and Cinnamoroll. These awards further attest to MINISO's innovative strategies and its vision to lead in the global retail market.

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